Why Financial Therapy Matters Now More Than Ever

A celebration of a growing movement for meaningful, sustainable change

At Healthy Love and Money, we believe your relationship with money is just as important as the numbers on your balance sheet. And if you’ve ever found yourself stuck in the same argument about money, avoided your budget out of anxiety, or felt misunderstood by your partner when it comes to financial decisions, you’re not alone. That’s where financial therapy comes in.

As the field continues to grow, so does our hope for couples, for professionals, and for a culture ready to see money differently.

What Is Financial Therapy, and Why Should You Care?

Financial therapy bridges two essential worlds: the inner, emotional world that shapes our feelings about money and the outer, practical world that deals with earning, spending, saving, and planning. It helps people uncover their money stories, process difficult emotions around finances, and make clear, values-aligned decisions.

It’s not just about “fixing” your finances—it’s about healing your relationship to them.

For couples, financial therapy provides a safe and structured space to explore their shared financial life. Whether you're newly blending your financial systems or reevaluating long-held beliefs, this work leads to deeper connection, better communication, and long-term financial clarity.

The Financial Therapy Association: Leading the Way

From June 9–11, 2025, in Athens, Georgia, professionals from around the country will gather for the Financial Therapy Association’s annual conference, a celebration of how far we’ve come and where we’re headed.

The sessions this year reflect the diverse, powerful nature of the work being done. From presentations on:

• Cultural influences on financial behavior

• Intergenerational money narratives

• Trauma-informed financial planning

• Attachment theory and money dynamics in couples

• Therapist and planner collaboration models

This conference highlights the practical application of financial therapy, creating ripple effects that impact families, relationships, and communities.

As a member of this movement, I feel both proud and energized. The ideas that once felt fringe are becoming foundational. We’re rewriting how our culture approaches money, one conversation, one couple, and one new professional at a time.

What This Means for You

Whether you’re a couple who’s tired of fighting about money or a professional who knows there’s more to the story than spreadsheets and strategies, financial therapy is an invitation to dig deeper.

It offers:

• A chance to slow down and understand your financial behaviors and emotional patterns

• A path to build sustainable financial intimacy as a couple

• And for professionals, a framework for working holistically with clients in more relationally intelligent ways

This is not just a trend—it’s a paradigm shift. And at Healthy Love and Money, we’re proud to be part of it.

Curious about what financial therapy could look like for you?
Start by exploring our blog, listening to the podcast, or reaching out for a consultation. And if you’re a professional ready to go deeper, keep an eye out for updates from the FTA Conference—we’ll be sharing highlights, insights, and reflections.